As I Am Long & Luxe GroWash is a gentle, cleansing conditioner that cleanses the hair and scalp while adding moisture and nourishment.

The formula is enriched with pomegranate, passion fruit, and aloe vera, which help to strengthen the hair, reduce tangles, and make curls soft and easier to manage.

The product is especially appreciated for curly and coily hair but also suits other hair types. It is free from sulfates and parabens.

Aqua/Water/Eau, Glycerin, Aloe Barbadensis Leaf Juice, Punica Granatum Fruit Juice, Hydrogenated Vegetable Oil, Ricinus Communis (Castor) Seed Oil, Cetearyl Alcohol, Butyrospermum Parkii (Shea) Butter, Theobroma Cacao (Cocoa) Seed Butter, Cocos Nucifera (Coconut) Oil, Polysorbate 60, Cera Alba/Bees Wax/Cire D'abeilla, Passiflora Edulis Fruit Extract, Hydrolyzed Lupine Protein, Linum Usitatissimum (Linseed) Seed Extract, Betaine, Niacinamide, Caffeine, Biotin, Trifolium Pratense (Clover) Flower Extract, Equisetum Hiemale Extract, Urtica Dioica (Nettle) Extract, Cola Acuminata Seed Extract, Hibiscus Rosa-Sinensis Flower Extract, Panthenol, Tocopheryl Acetate, Phenoxyethanol, Caprylyl Glycol, Piroctone Olamine, Fragrance/Parfum, Beta Vulgaris (Beet) Root Extract, Sodium Benzoate, Ethylhexylglycerin, Aminomethyl Propanol, Maltodextrin, Citric Acid, Polyacrylamide, Carbomer, Citral, Benzyl Benzoate, Limonene, Linalool, Red 33/Ci 17200

Thoroughly wet the hair. Take a generous amount of GroWash in the palms of your hands and distribute evenly throughout the hair.

Work the product in thoroughly and massage the scalp with your fingertips, just like with regular shampoo.

Gently detangle the hair with a wide-tooth comb. Rinse thoroughly. Repeat as needed to further cleanse the scalp or remove product residue.

Finish with conditioner.

We offer fast and smooth delivery with PostNord. The delivery time is normally 1–3 business days within Sweden and 4–6 business days outside of Sweden. The shipping cost is calculated at checkout.

You have a 14-day right of withdrawal from the day you receive your order. We offer a simple and smooth return process.